The project objectives are directly related with the sector’s objectives. The Management of Fruit Fly through IPM (Integrated Pest Management) Techniques on the basis of knowledge generated by the project will be greatly helpful in enhancing Agriculture Productivity by elimination of Fruit Fly and minimizing the losses of fruits caused by Pests. Moreover, the increase of income will directly play an effective roll in poverty elimination in the project areas.

The project will be helpful in improving quality and quantity of citrus, as result our export will increased

• To eliminate Fruit fly from project area by adopting IPM techniques.
• Education of farmers for adopting IPM techniques for management of Fruit fly
• Capacity building of farmers regarding IPM approach / techniques.
• Establishment of fruit fly free Orchards certification for development of fruit fly free zone
• Development of participatory orchard management and marketing ventures through farmer organization
• Awareness and Capacity building in quarantine mechanism against fruit fly and other pests of orchards.
• Establishment of regular FFFZ certification wing with in PWQCP
• Enhancement and promotion of fruit production in accordance with WTO limitation / obligations

Fruit flies have great economic importance due to their heavy losses to fruits. On overall Pakistan basis an initial evaluation in 1996 (Stone house et al 1998) estimated fruit losses due to fruit flies to be nearly US $200 million per year at farm level and in mango US$40 million annually. Using IPM techniques we can minimize these losses and increase the export of citrus from project area resulting in increased income.

 

Social benefit with indicators

The effective control strategy developed by project will enhance the agricultural productivity and increased income of farmers and help in poverty elimination. Capacity building and organization development of farm community under this project will also increase the farm Management skills and community interaction for citrus fruit production as well as decrease in post harvest lost.

As the use of pesticides will be minimized by adopting the IPM techniques so the project is highly environment friendly. It will also be safe for beneficial agents and fulfill the requirements of WTO.

The technologies applied for the control of fruit fly in project area will be transferred to farmers, for increasing the production of citrus quantitatively and qualitatively by averting pest losses, especially by producing fruit fly free fruit. It will increase the income of farmers and export of citrus and mango fruits will also be enhanced. Eventually the government will earn more foreign exchange.